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AI search optimization (AEO & GEO)

Be the business AI recommends. More buyers now ask ChatGPT, Perplexity, Gemini and Google AI Overviews before they choose, so we research how AI describes your category and structure your content so AI tools can understand, trust and cite you.

AI search optimization (AEO & GEO) by Optimize
AEOGEOStructured data

What is AI search optimization?

AI search optimization combines answer engine optimization (AEO) and generative engine optimization (GEO). AEO structures content so search engines can lift direct answers into featured snippets and voice results. GEO helps AI assistants like ChatGPT, Perplexity and Gemini understand your brand and cite your pages in their answers.

Is this right for you?

  • Customers ask AI tools for recommendations in your industry
  • AI assistants describe your business wrongly, or not at all
  • You want to be early while competitors still ignore AI search

What’s included

  • Audit of how ChatGPT, Perplexity, Gemini and Google AI Overviews describe your brand today
  • Entity setup: Organization and Person schema, consistent profiles and sameAs links
  • Key pages rewritten into clear, quotable answers with sources
  • FAQ, comparison and how-to content built for citations
  • llms.txt, clean HTML and crawlable content for AI crawlers
  • Monthly tracking of AI visibility alongside classic SEO rankings

The outcome

Your brand shows up, and is described correctly, when people ask AI for recommendations.

Every project is quoted individually after a free audit, so you only pay for what moves your numbers.

How it works

Our AI search optimization (AEO & GEO) process

  1. 01

    Research

    We dig into your data, market, customers and competitors to find where growth is hiding and what is holding it back.

  2. 02

    Prioritize

    Every opportunity is scored by impact, confidence and effort, so you get a short, ranked 90-day plan instead of a long wish list.

  3. 03

    Execute

    We put the plan to work across the channels that matter: SEO, AI search, conversion fixes, campaigns, your website and automation.

  4. 04

    Measure & scale

    We track leads, sales and revenue every month, double down on what works and drop what does not.

FAQ

AI search optimization (AEO & GEO) questions, answered

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What is the difference between SEO, AEO and GEO?

SEO helps your pages rank in search results. AEO (answer engine optimization) helps search engines pull direct answers from your pages into featured snippets, People Also Ask boxes and voice search. GEO (generative engine optimization) helps AI assistants such as ChatGPT, Perplexity and Gemini understand, trust and cite your brand in generated answers.

Can you make ChatGPT recommend my business?

No one controls what an AI model says. What we can do is make your business easy to understand and easy to cite: consistent facts across the web, clear answers on your site, structured data and content that other sources reference. That raises the chance you are mentioned and described correctly.

How do you measure AI search visibility?

We track a fixed set of prompts your customers are likely to ask across major AI assistants, note whether and how your brand appears, and watch referral traffic from AI tools in your analytics.

Do I still need SEO if I do GEO?

Yes. AI search tools lean on pages that are already crawlable, well structured and trusted in search. GEO builds on SEO rather than replacing it.

Guides

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